• Gregory G. Dess: Strategic Management: Creating Competitive Advantages

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Gregory G. Dess: Strategic Management: Creating Competitive Advantages

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Osnovne informacije

Lokacija
Grad Zagreb, Gornji Grad - Medveščak, Centar
Stanje
rabljeno

Opis oglasa

Strategic Management: Creating Competitive Advantage, 4th Edition, by the prestigious authors Dess/Lumpkin/Eisner provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such as digital & internet strategies, innovation & corporate entrepreneurship, knowledge management, and intellectual assets. This text’s accessible writing style and wealth of new and updated illustrations, which clarify the most difficult topics, make this text the best resource for your students.

Stranica: 530
Dimenzije: 7.75 x 1 x 9.75 inches
Pismo: Latinica
Stanje: Odlično
Uvez: Meki
Godina: 2004

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