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THE ART OF WRITING ADVERTISING
- Cijena
- 9,95 €
Šifra oglasa: 38913424
Osnovne informacije
- Lokacija
- Grad Zagreb, Donji Grad, Donji grad
- Stanje
- novo
Opis oglasa
THE ART OF WRITING ADVERTISING: Conversations with Masters of the Craft: David Ogilvy, William Bernbach, Leo Burnett, Rosser Reeves,
Nakladnik McGraw-Hill USA 2003
Meki uvez.125 stranica.
"What makes a great advertisement?" Four decades ago, an unmatched group of five advertising pioneers first answered that question in "The Art of Writing Advertising."
Their entertaining and historically compelling answers will provide advertising professionals with valuable techniques for applying breakthrough creativity and innovation in the workplace.
" The Art of Writing Advertising " allows history's greatest advertising copywriters to freely discuss what they know best--writing and creating. The classic primer for professional copywriters, it has over the years become equally prized as a hands-on idea-starter for writers of every stripe from all walks of life.
Postoji mogućnost preuzimanja knjige u širem centru Zagreba. Za slanje poštom/tiskom poštarinu plaća kupac.
Pogledajte i ostale moje oglase, i iskombinirajte narudžbu o jednom putnom trošku.
(115)
Nakladnik McGraw-Hill USA 2003
Meki uvez.125 stranica.
"What makes a great advertisement?" Four decades ago, an unmatched group of five advertising pioneers first answered that question in "The Art of Writing Advertising."
Their entertaining and historically compelling answers will provide advertising professionals with valuable techniques for applying breakthrough creativity and innovation in the workplace.
" The Art of Writing Advertising " allows history's greatest advertising copywriters to freely discuss what they know best--writing and creating. The classic primer for professional copywriters, it has over the years become equally prized as a hands-on idea-starter for writers of every stripe from all walks of life.
Postoji mogućnost preuzimanja knjige u širem centru Zagreba. Za slanje poštom/tiskom poštarinu plaća kupac.
Pogledajte i ostale moje oglase, i iskombinirajte narudžbu o jednom putnom trošku.
(115)
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- 05.05.2023. u 18:51
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